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Mindset Coach & Digital Disruptor. Founder of Beloved and Rock n’Heavy: Exploring ideas that leapfrog ahead

This is how I will help you find your subscribers too

Woman hiding under her bedsheets portrays how marketers and content writers on online writing platforms are struggling to increase the number of subscribers for their newsletters.
Photo by Alexandra Gorn on Unsplash

Email marketing is booming, but many writers are struggling to attract new subscribers to grow their freelance business and monetize content online.

In June, I wrote an article about my email marketing journey so far. I shared the experience of switching my email marketing strategy from Mailchimp to Substack and…

Amplifying Women Creators Worldwide

Spotify’s EQUAL program puts the Lusophone singer talent on display

Photo by Joshua Earle on Unsplash

Soraia Ramos grabbed the spotlight as part of Spotify’s EQUAL Campaign on the screen displays at One Times Square, New York — one of the most valuable advertising locations worldwide.

Ten days ago, I wrote an article about how the Portuguese singer grabbed everyone’s attention with her superb voice punctuated…

The film industry needs to enforce safety regulations for the use of firearms

Photo by Timothy Dykes on Unsplash

Alec Baldwin fatally shot a crew member while shooting his new feature film ‘Rust,’ sparking a discussion about using firearms on movie sets.

The accident brought back memories of what happened on the set of The Crow in 1993 when Brandon Lee was shot on location and died after a…

Alec Baldwin’s tragedy

Everything we know about the tragic accident and my thoughts on using real ammunition on movie sets

Actor Alec Baldwin sitting at a conference wearing a black shirt and looking distraught.
Photo by Gage Skidmore under a Creative Commons Licence cc-by-sa-2.0

Actor Alec Baldwin discharged a “prop firearm,” accidentally killing cinematographer Halyna Hutchins, and injuring director Joel Souza, at a Bonanza Creek Ranch movie set of the film Rust, in New Mexico, on Thursday (21).

“The office confirms that the two people shot on the set of ‘Rust’ are cinematographer Halyna…

Rock Music

The band will re-release the albums on 26 November 2021

Mão Morta: first four albums released between 1988 and 1992.
Artwork by Mão Morta | Rastilho Records

Formed in November 1984, Mão Morta is an iconic Portuguese rock band consisting of Joaquim Pinto (bass), Miguel Pedro (guitar), and Adolfo Luxúria Canibal (vocals).

Since their beginnings, the performances and charisma of Adolfo Luxúria Canibal have created an extraordinary cult around the band, combined with an irreverent and controversial…

‘Lado Bom’ is Rita’s most personal album ever and the first entirely written in Portuguese.

Rita Redshoes on the cover of her latest album “Lado Bom.”
Cover art for “Lado Bom” by Rita Redshoes

Rita Redshoes is a Portuguese composer, lyricist, singer, and multi-instrumentalist with five albums released, Golden Era (2008), Lights & Darks (2010), Life is a Second of Love (2014), Her (2016), and Lado Bom (2021)

Lado Bom took shape back in 2018 when Rita composed the first song. …

Classical Music

The new album hits the stores on January 21, 2022

Ludovico Einaudi playing Luminous (Live) at home from his new solo album “Underwater.”
Screenshot by the author | Source: Luminous (Live) on Youtube

Distinguished composer and pianist Ludovico Einaudi had a rather busy 2020. He was responsible for Oscar, BAFTA, and Golden Globe-winning film soundtracks, Nomadland and The Father.

Last year, Einaudi also worked on Cinema, a compilation that includes films and television productions.


The acclaimed composer recently announced Underwater, his first solo…

We have all made it and paid the price

A young man is wearing glasses and a black shirt as he screams in anger for making the number one mistake of judgment after having a story go viral.
Photo by Yogendra Singh on Unsplash

Your story went viral but suddenly lost traction. Then maybe you made the #1 mistake regarding viral content.

In this article, I will briefly look into this issue and ponder what you should do to prevent it from happening again.

It’s intrinsic to human nature to want more than we…


Grammy-winning Finneas sings about love and hope in his debut full-length studio album ‘Optimist’

Evoking the concept behind Finneas debut album ‘Optimist’, the image shows a couple kissing on a field under an umbrella with a rainbow in the background
Photo by Jennifer Murray from Pexels

Acclaimed eight-time Grammy-winner, musician, songwriter, and producer, Finneas released his debut album, Optimist.

Optimist follows the acclaimed Blood Harmony, the eight-track EP that showcased the musician’s talent as a songwriter and storyteller.

The artist wrote and produced Optimist, expecting the songs would resonate with his audience, making the fans realize…

Rui Alves

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